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Date: July 11th, 2008
Author: Amir Moghadam
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Managers perform many supervisory roles in the workplace. Underlying those roles are three key components to effective supervision: responsibility, authority and accountability. The free tutorial below examines some common myths about the roles of the manager and, in concert with the key components, presents both good practices and practices to avoid when supervising others.
Upon completion of this tutorial, you should be able to:
- Identify key supervisory roles and recognize myths that surround those roles
- Describe the three key components that support effective supervision
- Recognize good supervisory practices
- Avoid practices that can undermine responsibility, authority and accountability
This is a free tutorial! Enjoy!
Role, Responsibility, Authority and Accountability
Dr. Amir Moghadam is the founder and CEO of MaxKnowledge, the leading employee training provider for the career college sector of higher education. Moghadam has more than 18 years of experience in career education, serving in many capacities including professor, director of education, academic dean, director of student affairs, campus director, and president/owner. Moghadam has also worked as an international career education consultant. He earned his PhD in engineering from the University of Cambridge.
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Date: June 11th, 2008
Author: Sheri Hart
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Many schools these days have opted to restrict the use of their brand name in Pay-Per-Click search engine marketing. While most agencies will do their best to help you protect your brand within their network, you options are becoming more limited as to how you can monitor these terms.
First and foremost it is becoming increasingly difficult to enforce a term restriction if you have not gone through the process of putting a Trademark on your school’s name. And now the search engines are stepping out of the fray as well.
In years past, if you owned the trademark and someone was bidding on your school’s name and would not heed your request to pull the campaign down, you could contact the search engine and have the listing pulled down.
Recently the search engines have changed their terms to state that they will not get involved with this dispute when it comes to the use of keywords. Specifically, here is what Google has to say.
“As a provider of space for advertisements, please note that Google is not in a position to arbitrate trademark disputes between the advertisers and trademark owners. As stated in our Terms and Conditions, the advertisers themselves are responsible for the keywords and ad content that they choose to use. Accordingly, we encourage trademark owners to resolve their disputes directly with the advertisers, particularly because the advertisers may have similar advertisements on other sites.”
In a nutshell, here is what their Terms and Conditions will tell you.
Trademark rights in the US and/or Canada:
- Keywords – we do not investigate trademark terms as keywords
- Ad text – we are able to investigate the use of a trademark in ad text
This is specific to Google, but the other major search engines have similar policies. They will keep bidders from using your name in their ad copy so that they cannot represent themselves as your school or make any false claims about your school, but they will not restrict the use of your name in the bidding practice itself.
So what do we recommend?
If you have the intention of restricting the use of your name, we still recommend that you get your name trademarked. You can find information regarding this process at www.uspto.gov. It is an online process that they will walk you through, making sure to validate each step so that nothing is missed. This will do two things.
- This will allow you to involve the search engines if someone is using your name in their ad copy and
- This will give either your internal Compliance Department or the Compliance Department of your agency a legal edge when addressing the use of your name in key terms and ad copy when contacting someone violating your school’s trademark.
Sheri Hart heads up the Compliance Department for PlattForm, where she works to monitor the web usage of partners and vendors to maintain the integrity of school brands. She has 6+ years in the advertising industry ranging from Traditional Media Placement, Interactive Advertising and her current position as Compliance Officer.
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Date: May 27th, 2008
Author: Amir Moghadam
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Your actions can and do influence your boss’s behaviors. And your boss’s behaviors influence your actions. You and your boss are in a behavioral loop, each influencing the other. The easiest way to change the pattern of interaction with your boss is to change your own behavior. Your relationship with your boss has a bigger impact on your attitude toward your job than anything else. The free tutorial below shows you how you can work with your boss to obtain the best possible results for you, your boss, and your organization.
Upon completion of this tutorial, you should be able to identify:
- Strategies for understanding your boss’s needs, behavior and personality
- Techniques for managing your relationship with your boss
- Practices to avoid in your relationship with your boss
This is a free tutorial! Enjoy!
Getting Along with Your Boss
Dr. Amir Moghadam is the founder and CEO of MaxKnowledge, the leading employee training provider for the career college sector of higher education. Moghadam has more than 18 years of experience in career education, serving in many capacities including professor, director of education, academic dean, director of student affairs, campus director, and president/owner. Moghadam has also worked as an international career education consultant. He earned his PhD in engineering from the University of Cambridge.
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Date: May 12th, 2008
Author: Amir Moghadam
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Training is vital to the successful operation of a career school. Orientation is the first order of business for a new employee and continued training improves employee competence. Superior employee performance yields efficient school operation. Ensuring that employees are well trained is one of the fundamental responsibilities of a manager or supervisor. The free tutorial below discusses the importance of formal training and offers guidelines for setting up effective training programs for your school personnel.
Upon completion of this tutorial, you should be able to identify:
- Reasons why training is important to your school operations
- The characteristics of formal training and appropriate uses for informal training
- Possible causes of poor employee performance and circumstances under which training is an appropriate solution to poor performance
- Good practices for the transfer of training to the workplace
This is a free tutorial! Enjoy!
The Case for Formal Training
Dr. Amir Moghadam is the founder and CEO of MaxKnowledge, the leading employee training provider for the career college sector of higher education. Moghadam has more than 18 years of experience in career education, serving in many capacities including professor, director of education, academic dean, director of student affairs, campus director, and president/owner. Moghadam has also worked as an international career education consultant. He earned his PhD in engineering from the University of Cambridge.
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Date: April 28th, 2008
Author: Amir Moghadam
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Delegation is about empowering employees to act and make decisions. When you delegate, you are assigning authority, responsibility, and accountability. Managers and supervisors who delegate effectively will always accomplish more than those who try to do all-important activities themselves. The free tutorial below discusses the important steps required for effective delegation.
Upon completion of this tutorial, you should be able to identify:
- Good delegation practices
- The importance of defining job functions
- The conditions that promote a sense of ownership among employees
This is a free tutorial! Enjoy!
How To Delegate Effectively
Dr. Amir Moghadam is the founder and CEO of MaxKnowledge, the leading employee training provider for the career college sector of higher education. Moghadam has more than 18 years of experience in career education, serving in many capacities including professor, director of education, academic dean, director of student affairs, campus director, and president/owner. Moghadam has also worked as an international career education consultant. He earned his PhD in engineering from the University of Cambridge.
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