PlattForm Advertising, a Lenexa-based agency specializing in for-profit higher education marketing, has added two industry veterans to its executive staff.
Arlo Oviatt, previously the top creative executive for Bernstein-Rein, has started at PlattForm as its vice president of creative services.
He had been at Bernstein-Rein for about eight years before leaving in September.
Oviatt also will continue his work with Camp Portfolio, a company he started to help art directors, graphic designers and copywriters develop their work portfolios.
Also hopping aboard at PlattForm is Jennifer Bowlen, who is joining as vice president of client services.
She was a group account director at Bernstein-Rein from 2007 to 2008, followed by stints at GlynnDevins and ZLR Ignition.