LENEXA, Kan. – (August 28, 2012) – PlattForm Advertising, a leading Internet marketing and enrollment solutions provider for the postsecondary education industry and a division of Ad Venture Interactive, announced today that it acquired seven new website properties from Degree Prospects, LLC. This is the third website acquisition for the agency in 2012 and illustrates PlattForm’s continued dedication to providing the best prospective student inquiries for colleges and universities.
Since 2008, Degree Prospects has established its sites as authoritative destinations for consumers seeking information on postsecondary education. As a result, the sites have gained robust organic search traffic and a highly targeted audience. Each of the newly acquired websites contains a database of accredited, U.S.-based online and on-campus degree and certificate programs, ranging from nursing to criminal justice.
“We are 100 percent committed to providing valuable resources in education for end-users and are continuing to invest in expanding our organic footprint to ensure we are doing everything within our power to support our clients,” said John Van Fleet, chief interactive officer at PlattForm Advertising.
The newly acquired websites include:
PlattForm’s extensive family of unique web properties provides prospective students information on a wide variety of programs, from MBAs to certificates in truck driving. In March, PlattForm was recognized as a 2011 top performer for inquiry qualification in the education agency category by Leads360, the market-leading consumer sales platform.
“We have been very aggressive this calendar year in seeking out opportunities to increase the number of organic search inquiries we are providing,” said Van Fleet. “We project continued outstanding performance as we move forward with the Degree Prospects web properties under the guidance of our web marketing team.”
For more information, please contact Melissa Cowan, communications specialist, at firstname.lastname@example.org or 913.254.6939.
About PlattForm Advertising
PlattForm Advertising (www.PlattFormAd.com) is a full-service enrollment-solutions provider with a focus on postsecondary education. Boasting an internal staff of more than 400 industry experts, the Kansas City-based agency serves more than 4,000 colleges and universities, providing an array of marketing services, including interactive lead generation, online marketing, search engine marketing, traditional media placement and creative services. PlattForm Advertising, founded in 1989, is a division of Ad Venture Interactive.