Blog Archives

Faculty Development – The Incentive Side of the Equation

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Are you having challenges in engaging your instructors in your faculty development program?

Most career college instructors are highly motivated because they are passionate about their students. As career educators, they are driven by the goal of providing an excellent education to their students and helping them succeed in their life and career. These instructors are always looking for opportunities to enhance their teaching skills to better serve their students.

However, some instructors genuinely feel that they don don’t need to be taught how to teach. Some know their subject matter so well that they believe that makes them an expert instructor. Some have taught for years and believe that that there is nothing more to learn about teaching a class. What I have learned is that …

Get Healthy

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Do you know what condition your marketing is in? It may be time for an enrollment marketing check-up…

Get Starts has developed a list of questions to help you get clear picture of what state your marketing is in now and what you need to do to about it. Think of it as a form of “self diagnosis.” Your results will show you what your priorities should be and the remedies to consider.

EDU Marketing Guide – Self Diagnosis

This is the fastest and easiest way we know to help you get your arms around your current situation so you leverage every dollar you spend to produce a measurable Return on Investment.

Getting Results – Things to Do After Training

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Training is ineffective unless the desired behavior, knowledge, and skills are transferred to the workplace. It is not enough to simply admonish employees to apply what they learn in training. Below is a suggested list of things to do after training starts to maximize transfer of training to the workplace.

Coach the trainees. Review the highlights of what was learned and how it applies to the employee’s job. Meet one-on-one to communicate your support for the transfer of training; offer help ("Tell me what I can do to help you apply what you have learned."). Remind the trainee that the application of new skills to the job may not be as easy as it appears at first, that difficulties will be encountered.

Give the trainees assignments in …

Blog: No Mercy for Career Education Instructors

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Few writers can say that they are in fact failed stand-up comedians, but it has happened to me – and that might be funnier than any joke I could ever hope to tell. I think, now, that I merely had an affinity for words and for storytelling back then, just before my 19th and 20th birthdays. I’d scribble half-funny things I said at parties and while riding shotgun with friends (oddly enough, on car rides mostly to parties) into a private notebook I kept pushed under my bed. Then I’d come back to the material later to write a comedy act, pull out the notebook thick with dust bunnies and the half-funny jokes read like very serious excerpts from Chaucer or Dickens or maybe Exodus. …

Leadership Quote

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Recreate your greatest strengths in those you mentor, while helping them hold onto the strengths they brought to the relationship. Sharing how their strengths have helped you often shows them just how much they have to offer, and that by applying what they learned from you, they are NOT YOU, a a better them for that which they have learned.

Blog: Professionalism and Manners

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There is one aspect of the interview process that is most commonly overlooked by candidates, the thank you note. While it may seem in today’s society that this is passé, a thank you note is not only appropriate but it is a tool that you don’t want to overlook. A thank you note has several purposes:

It conveys your interest in the company and the position.

It highlights some of the key points that were addressed during the interview.

It shows a level of professionalism that is expected by upper management level employees.

It shows your attention to detail.

And lastly, it is an opportunity to provide a writing sample other than the initial resume and cover letter. Companies want individuals with strong communication skills. This is a chance to …

Blog: Contingent Offers

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Offers contingent on something such as background or reference check are not offers but mere suggestions of what an employer would offer you if their area of concern about your candidacy is put to rest.  Therefore never submit a resignation to your current employer without an offer letter in hand free of contingencies. 

Leadership Quote

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Educate … knowledge is power and any knowledge you impart empowers those you mentor.

Blog: It’s All in the Details …

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Sometimes the simple things that seem obvious are the details we over look. This can be even more magnified in stressful situations like a job interview. Usually the first interview with a client company is by phone. While it can seem like a casual, brief conversation, it is the first opportunity for a candidate to form an impression. You know what they say, “first impressions are everything.”

Here are two simple tips to help things go well:

Research the company’s website thoroughly before the conversation, if possible.

Take notes. Write down the name of the person you are speaking with and the position they hold in the company. Try to get the correct spelling of the person’s name to avoid later confusion.

Blog: Social Media Provides Connection for Career College Execs

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Media has gotten social. I don’t think that was its intent, but Media has gotten social anyway.

(Since this blog is primarily read by career college executives, I’ll clarify my terminology from the outset: Media in this blog post does not refer to television, radio or print advertising placement. Rather, for our purposes here, we’ll be discussing media as collected communication mediums.)

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