X Close
Maybe school has never really been your thing. Maybe the idea of sitting behind the same computer, in the same desk chair, day after day is agonizing. Maybe the idea of doing the same thing for the rest of your life as a way to earn a living is even more agonizing. But a job …
Taking to the Airwaves of the Internet
Imagine America Radio now broadcasting nationwide
They say everything old is new again, and that’s how it can feel when it comes to podcasting. While video is still huge, social media still a must, and sharp branded images still an essential part of your marketing, it turns out that recording …
Scott’s Lessons
How career colleges are learning from COVID-19
Bob Martin & Lee Doubleday
When we look at major trends in education, crises play a big role in shaping how the industry responds to students and employers alike. But no global event has had such a dramatic effect on schools as the novel coronavirus (COVID-19) pandemic has had …
The Deteriorating Mental Health of U.S. College Students: Part II
How college and university leaders can build a culture of mental wellness across campus
Jenni Valentino, Senior Writer
Higher education, ideally, leads to knowledge, fulfillment, an expanded worldview, and increased opportunities later in life. Unfortunately, it can also lead to stress, pressure, time management challenges, financial worries and …
Choosing a Career Path in 2020: Health Sciences
By the time we reach adulthood, most of us have spent time in a hospital, doctor’s office or other medical facility. Once you have, you know that your interactions with the people working in those facilities – from physicians to nurses to assistants to technicians to receptionists – …
Introducing Imagine America Radio
Tune in for episodes focusing on the most important issues in career education
The Imagine America Foundation is excited to join the world of podcasting! This year we are announcing the launch of Imagine America Radio, a podcast channel that will share the perspective of our colleges and our students on important trends …
Reaching High Schoolers Offline
Using marketing in real life to connect with prospective students
Bob Martin
When developing a marketing plan in the internet age, it can be very tempting to put all your focus on your digital advertising programs. And while such efforts are essential to a successful campaign, offline efforts are still a critical component to …
The Deteriorating Mental Health of U.S. College Students: Part I
How bad is our students’ mental health, really? Who is most at risk? And where do we go from here?
Jenni Valentino, Senior Writer
According to the National Center for Education Statistics, almost 20 million students enrolled in colleges and universities for the fall 2019 semester. Of those …
For students of all ages and in all types of programs, going to school is only part of daily life. Whether full-time, part-time, or online, students also need a place to live while pursuing an education. But today’s college housing looks a lot different than it used to: gone are the days where students were …
Reaching High School Students through Content Marketing
If you have spent any time working in or on your school’s marketing plan, you know that it can feel like a constantly moving target. The platforms, tools, and best practices that are ideal for creating a successful outreach campaign can change frequently (and sometimes unexpectedly). And that is …